Accounting · finance · business decisions

Accounting confidence for important business decisions.

Natividad d.o.o. provides expert support to entrepreneurs — from accurate and timely accounting to investment studies, liquidations, court expert work and complex business matters.

20+ years of experience7 team members105+ investment studies2025. creditworthiness excellenceHR / EN communication

Services

Three areas where we create the greatest value.

We adapt the scope of our work to the complexity of the business, the responsibility of the matter and the information owners and management need.

02

Complex business and financial matters

When routine accounting is not enough, we connect documentation, financial data and business context to define a clear way forward.

  • Company liquidations and reorganisations
  • Analyses and valuations
  • Support with acquisitions, sales and business transfers
03

Expert and advisory services

For matters requiring in-depth analysis, an independent expert opinion or a structured approach to resolving a business dispute.

  • Investment studies and business plans
  • Court expert services in accounting and finance
  • Business mediation and expert analysis

Important: Natividad d.o.o. is not a licensed tax advisory firm. Independent tax representation and other matters requiring a specific licence are referred to an appropriately authorised professional.

From idea to a sustainable model

A good start needs a sound business framework.

Starting a business does not have to be overwhelming. We explain the differences between available business structures, help you understand costs and viability, and turn an idea into a workable plan step by step.

We do not expect you to already know the regulations or accounting rules. Our job is to ask the right questions, explain things clearly and help you make an informed decision.

We can communicate in Croatian and English.
01

Developing the idea and assessing viability

02

Choosing the appropriate business model

03

Business plan and financial projections

04

Accounting support from day one

Our approach

You do not just receive a report. You receive context.

01

We understand your business

We understand the business model, priorities and risks before proposing a solution.

02

We establish control

We agree on a clear process, deadlines and the way information is exchanged.

03

We provide clear guidance

We turn data into clear recommendations for owners and management.

Natividad d.o.o.

Expertise in numbers. Warmth in relationships.

Natividad is an accounting and advisory team based in Split, supporting entrepreneurs from their first business idea through mature and complex business decisions. We do not want to be merely a place where documents are delivered. We want to understand the person, the business and the goal they want to achieve.

The company is led by Lea Rajković, MSc — accountant, certified investment project specialist, court expert in accounting and finance, and mediator. Her work combines the precision required for numbers and facts with an understanding of people, relationships and the real needs behind each business decision.

We work with businesses at every stage. For founders, we turn an idea into numbers and understandable steps, while our ongoing accounting work is built on precision, continuity and strong team organisation. When a matter requires broader analysis and the connection of financial data, regulations and business context, the director assumes professional leadership and responsibility, supported by the team according to the area and complexity of the task.

“Our goal is not merely to fulfil an obligation. We want clients to understand their numbers, feel confident and know they have people they can turn to.”

Our team

Seven people.
One team.

Natividad is made up of people with different levels of experience and responsibility, united by the same standard of work: precision, reliability and a relationship in which clients know whom they can turn to.

Meet the people who take care of the accounting, organisation and continuity of our office every day.

Meet our team →

Guiding thought

Take, Lord, and receive all my liberty,
my memory, my understanding and my entire will,
all I have and possess.
You have given all to me; to you, Lord, I return it.
All is yours; dispose of it wholly according to your will.
Give me only your love and your grace; that is enough for me.

St. Ignatius of Loyola

Co-funded projects

We invest in digitalisation and process quality.

City of Split grants have enabled further optimisation and digitalisation of accounting controls.

Split, a friend to entrepreneurs
City of Split grants awarded in 2024 and 2025.
2024.

Digitalisation of posting controls

Software enhancements, optimisation of posting processes and development of a solution for digitalising posting controls.

Project value and grant received: 2.800,00 EUR
2025.

Continued digitalisation and software acquisition

Further software enhancements for optimising posting processes, digitalisation of posting controls and acquisition of software.

Project value and grant received: 4.320,00 EUR

Let’s talk

Looking for accounting that keeps pace with your business ambitions?

Send us a short description of your business and what matters most to you right now. We will get back to you to arrange an introductory conversation.

info@natividad.hr +385 21 781 122 Dubrovačka ulica 15, 21000 Split Mon–Fri · 7:00–15:00 View location on map →